From “Geeky” Scientist to Entrepreneur….

In my “previous” life, I was a geeky scientist and laboratory manager at a large petrochemical company in South Africa. That life ended when my husband accepted a job-offer in Saudi Arabia (Yes, that very secluded Arabic country in the Middle East).

We sold our earthly possessions. Packed up our life and as a family relocated to the Middle East where we entered the expat lifestyle.

It was so exciting! Yet scary, terrifying and fascinating all at once.

It however didn’t take long for the excitement and thrill of living in a foreign country to subdue a bit and being an expat wife (my new title) also brought with it a number of unique challenges…. one of them was escaping boredom.

Coming from a corporate career, boredom was something I was not used to. So, it became sort of an obsession for me to start doing something. Consequently in a country where women are not allowed to work in a professional capacity I discovered the power of the internet, what it means to work virtually, started my first online business and became an info-preneur.

…to Marketing Mentor

It was not long before my business changed focus from merely providing information, to also working with people in a personal mentoring / coaching capacity. During this natural progression period, I became painfully aware of the huge role that effective planning and implementing the right business strategies at the right time, plays in growing your business consistently   and successfully.

That became a turning point in my life. I knew that if I want my business to succeed, I absolutely need to start with the basics, do the necessary planning, then take consistent action to put those plans into motion. 

So, even with a MBA degree, I decided to go on a learning spree to study everything I could about doing business online. I literally spend tens of thousands of dollars on online training from gurus all around the world.  I found a coach and various mentors to work with and true to my scientific background, I tried and tested everything.

I started to put the pieces together for my own business and developed a step-by-step system that provides an authentic but very effective roadmap to start an online business successfully….from day 1.

And… when I started to show these strategies to others, they experienced excellent results too!

The truth is, no formal training, nowhere, teaches you how to achieve success as an entrepreneur. It’s not taught in high school. Or college. Or grad school. It’s something that you just have to “figure out.”

That’s where I come in. I’m no different than you. I’m just someone who had the time to figure it out and can now extend a helping hand to teach you what I learned so you don’t make the same mistakes. So you don’t throw away money trying to figure it out on your own. And so you aren’t left with the anxiety wondering, “Am I doing all of this right”?

I realized many women entrepreneurs do not really know where to start with their business. They also have inherent fears or false beliefs around business and marketing that are keeping them stuck and preventing them from growing a hugely profitable business.

But, luckily anything in life can be learned. Any obstacle in life can be overcome…

…and because I as an introvert, could overcome that fear of doing business and going out to get clients AND figured out a way to fill my business both with coaching clients as well as being able to sell my info-products and programs on an on-going basis, I want to pay it forward and help others do the same.

So, I consider myself very fortunate. Today I’m able to combine my love for on-line technology and marketing to assist women solo-preneurs around the globe with planning their business success, finding solutions to their marketing obstacles and in the process creating some business savviness so they can attract more clients, make more money and build a profitable business.

I look forward to supporting you on this journey, too!