Do Your Clients Know, Like and Trust You?

Getting long-term clients in a Virtual Assistant business is very much dependent on the following 3 key elements: Clients first knowing about you Then liking you enough to work with you and also Trusting that you will be able to do the work. This is what I call the...

Identifying a Target Market Can Improve Your Business

One of the biggest mistakes virtual assistants make when they’re starting out is to think anybody can use their services and everybody is in their market. Are you making this mistake? Although VA services can be universal and anyone in the world can use it, the...

Mass Marketing vs Target Marketing

Have you ever wondered; “if you’ve done marketing differently from the start, what the outcome could have been?” Well, that thought crossed my mind this week while I was reading a bedtime story to my daughter. I was actually amazed with how I could draw a...